Adriatic | Why Wait TVCs

TVC Production & Media Buying

Brief:
Produce four high-quality television commercials reinforcing the brand’s positioning line, “Exclusive, Yes. Expensive No.”. When pitching for the business, we brought an idea to the table leveraging their long-standing positioning line into a concept featuring customers that just couldn’t wait to enjoy their new furniture. Produced in conjunction with Melbourne production house, Burninghouse.
Outcome:
Produced over a two-day period, we created four scripts that shared locations and talent while presenting uniquely humorous scenarios that met our key idea of “we just couldn’t wait!”. These ads have been well received by both internal and external stakeholders, running across Metro TV, BVOD and Digital Video platforms.
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